Design isn’t a nice visual trick that wraps around things. Creative thinking should be a central part of how any organisation works. Great brands have strong ideas and principles that run through everything they do. A purpose that extends beyond just ‘selling stuff’.
The phrase multi-disciplinary is overused these days – but it’s still probably the best way to describe the way we work. We consider every single aspect to define, create and build brands.
As designers we’re in an incredibly lucky position. We have the opportunity to make powerful changes in the way people see and interact with the world. We’re excited by the infinite ways that design can help make a difference.
We always question how design can make things better.